
YOU HAVE THE TALENT.
IT'S TIME TO
RECLAIM YOUR TIME.
VYC Studios is home of the BrandUPP™ Collective, a community for barber and beauty professionals who are ready to stop surviving behind the chair and start building businesses that create freedom, profitability, and long-term growth.
Whether you're fully booked, dealing with inconsistent revenue, or simply looking for a room full of likeminded professionals.
You belong here.
CONNECT. COLLABORATE. CREATE.
Build Beyond The Chair.


WHY PROFESSIONALS JOIN
THE BrandUPP™ COLLECTIVE

CONNECT
Build relationships with barber and beauty professionals who understand the challenges, opportunities, and realities of our industry.
COLLABORATE
Share experiences, gain insight, and learn practical strategies from professionals who are actively building business beyond the chair.
CREATE
Turn conversations into actions through systems, visibility, client retention strategies, and revenue building opportunities.
Because growth happens faster when you're not building alone.


REAL PROS. REAL RESULTS.
Every successful brand starts with clarity.


Rezenkia Lee
Rene’s strategic insight elevated my brand and how I confidently show up professionally.
-Rezenika S.

Ezekiel
Rene’s attention to detail and strategic guidance helped me see my business differently.
-Ezekiel

Amazing Angelee
Working with Rene gave me greater clarity and confidence in how I present my brand.
-Amazing Angelee

I'M RENEDIANE,

YOU'VE MASTERED THE CHAIR. DON'T LET THE CHAIR MASTER YOU.
After decades in the beauty industry, Rene Diane noticed talented professionals getting overwhelmed by operational chaos.
In response, she created the BrandUPP™ framework to replace survival-mode structures with sustainable clarity.
Since entering the industry in 1996 as a nail technician, Rene has helped professionals since 2009 reclaim their time, increase profits, and build businesses that support their ideal lives.
"CLARITY OVER CHAOS. PERIOD."
